Emerging Fashion Designer Of The Week: Introducing The Talented Angelo Raffaele Masciello

Angelo Raffaele Masciello is a 24-year-old fashion designer who was born on the 2nd of September 1997 in Foggia-Italy. Over the past few years, the relationship with two very important women, who both shared a passion for embroidery and knitwear, marked his future choices, wishing to become a stylist. Thanks to that, he started drawing clothes when he was 16, and he has never stopped since then. He enrolled at the Academy of Fine Arts in Foggia, earning a three-year degree in “Fashion and Costume,” understanding how much this path did not represent just a simple job to him. It gave him the chance to identify himself in a real lifestyle, acquiring a deeper knowledge of colours, tailoring techniques, and types of fabrics by manipulating them to create new shapes. He moved to Rome to start a new path and chase his dream, with new challenges, in the “Haute Couture Master” at the Accademia Costume & Moda, in 2019. Deadlines set for each project and the countless exams have helped him constantly plan and reach every goal with the utmost seriousness, humility, and desire to improve himself.

Sassy & Co Magazine recently caught up with Angelo to discuss his journey in the fashion industry, and here’s what went down:

How did you get into the fashion industry?

Everything started one summer, in 2016, when I started drawing dozens of illustrations per day. I remember that many of my friends went out while I stayed at home to draw traveling on my mind.
They were my first sketches. I immediately understood what my passion was.

So I decided to enroll at the Academy of Fine Arts in Foggia, my hometown, starting to discover the beauties about fashion arts, to discover the love for fabrics, and my own desire to always create something new. In those years, I got very close to tailoring maker; I loved sewing all garments for the graduation by myself, experimenting with new shapes on the mannequin, and choosing innovative and functional fabrics.

In 2019, after my bachelor’s degree, I moved to Rome to complete my studies. I enrolled in the Master Alta Moda at the Accademia Costume & Moda.

It was a very important career path; I grew up as a person and as a designer, learning to work in a team and complete all the goals. I’ve improved the development of creative research for the collections by making them extremely personal. It has been a strong path, which despite the Covid blockade, has contributed to my professional growth.

What do you like most about being a designer?

Being able to convey a message, being able to say what I think without words, but using art, colors, shapes, fabrics that convey lightness or melancholy as well.

I think it’s very important to feel free because one’s freedom makes others free too.

Nowadays, the designer has a fundamental role within society, young people identify with a brand or in a fashion icon, and this is what I love: having a continuous exchange of needs with the people you meet.

I want to feel part of this society because I know they can give a lot to me and, at the same time, I can leave a message for them too.

Downside to being a fashion designer?

You need to have a strong personality and have clear ideas about what you want to convey; otherwise, there’s the risk of no longer being fundamental for society. It’s important always to have new ideas, be open-minded as much as possible to new needs, and always question oneself. Otherwise, it could become difficult.

What has been the most memorable experience of being in the fashion industry so far?

The catwalk, of course. A designer works to his creations day and night, but what always pushes me to give my best is to see my clothes worn when they come to life.

On the catwalk, everything comes alive, from the fabrics to the colors that light up; at that moment, I relive the whole journey in a few seconds. The adrenaline of the last moment combined with the feelings of models and the tears of thanks knowing that I’ve left something of mine to those who have looked at my collection. I remember perfectly after the MittelModa Fashion contest, in September, and the last Fashion Graduate Italia the smiles and hugs with the whole team, the congratulations from Rosemary Ferrari backstage. They are unforgettable moments.

Who have been the most interesting people you’ve met so far?

I take this opportunity to thank all the people who work in the Academy because they have helped me in this fundamental path of my life. All professionals who have dedicated their time to pass on their experiences and their passion to all of us.

It was very important to exchange and grow with people who love this job because they have enriched me a lot, have been a push to believe in what I was doing, and always pushed me further. A fundamental person was Santo Costanto, to whom I say thank you. He was always present for everyone; working with him during the master and having him as a teacher was also important on a human level.

In this job, you have to surround yourself with positive and proactive people; only in this way could I overcome my limits.
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What has been the most valuable lesson you’ve learned while in the fashion industry. This can be about the industry or about yourself.

The humility of always wanting to learn, constantly questioning myself, and never being satisfied. These characteristics have always helped me move forward while respecting the work of others as much as possible.

The awareness of learning has led me always to have new goals every day.

I always try to be positive by finding an issue solution because the company has deadlines, and there’s no time to put yourself first.

In my opinion, the most wrong thing a designer can commit is to think that he has already reached the finish line.

Resuming your third question: in my opinion, that’s a big downside.

Is your family supportive of you being a fashion designer?

Absolutely yes!

They were the first to believe in me; they listened to and welcomed my passion and dreams.

If I got here today, it’s above all thanks to them.

It was a journey that we shared together and that they will surely continue to share with me. I think they also received all my feelings and perceived the need to express myself with my work.

Today the fashion world belongs to them too.

I will always be grateful to them.

If you could go back in a time machine to the time when you were just getting started, what would you do differently?

Honestly not, I wouldn’t change anything about my path.

I made choices that made me grow as a person, designer, and with relationships with others.

You never know if that choice is right or wrong, but I’ve been able to improve some things from mistakes, and I have moved on.

I live the choices as a positive opportunity; I always try to avoid the negative sides because maybe what doesn’t arrive today will arrive tomorrow. You have to persevere and believe in what you do, be determined.

Every choice I made was determined by a historical moment, and I’m so glad about all the choices I have made to date.

Now I’m thinking about the next one.

FASHION GRADUATE ITALIA 2021
(Photo by Daniele Venturelli )

What is the best advice you have ever been given?

The secret lies in constant work… Work a lot!

You have to work hard, make many sacrifices, be willing not to sleep for whole nights to understand where to improve yourself.

In recent years I have made many sacrifices; there have been very demanding weeks, then the work always pays off.

My advice for those growing this passion is to be determined and believe in themselves. The right attitude is to be curious, never get tired of knowing, never be superficial, and be dynamic.

To love this job is the most important thing, dedicating as long as possible to achieve excellent results.

To those starting, I say to always believe in it and never forget why you have chosen this job. It will be your strength.

What are your future plans? Inside your career or out of it.

My first goal is to start working for a fashion brand, to be able to give my knowledge to make something beautiful together.

Being complicit in a creation, sharing feelings with the brand, and making my little experiences available while growing with the company and the team.

In a few years, I hope to have the opportunity to open my own fashion line, womenswear, and men RTW, to be able to get involved again.

A secret dream is to enter a haute cuisine school: I’m cultivating this interest because it’s a source full of inspiration, relaxation, and well-being for myself.

FASHION GRADUATE ITALIA 2021
(Photo by Daniele Venturelli )
FASHION GRADUATE ITALIA 2021
(Photo by Daniele Venturelli )
FASHION GRADUATE ITALIA 2021
(Photo by Daniele Venturelli )
FASHION GRADUATE ITALIA 2021
(Photo by Daniele Venturelli )

Big Aussie Fashion Brands Urged To Sign On To International Accord To Stop Garment Worker Exploitation

Australian big fashion and clothing brands urged to sign on to international accord to stop garment worker exploitation.

The union representing workers in the garment industry is calling on five major Australian companies who manufacture clothing overseas to sign a new international accord to prevent worker exploitation in the industry.

The companies on the list own some of Australia’s biggest fashion brands, including Peter Alexander, Just Jeans, Dotti, Portmans and City Chic.

The former Bangladesh accord has now been renegotiated and extended to other countries. The new International Accord for Health and Safety in the Textile and Garment sector has been signed by all but four Australian companies who had previously signed the Bangladesh accord.

Those companies are:

·      Design Works

·      Licensing Essentials Pty Ltd

·      Specialty Fashion Group

·      The Just Group

Textiles, Clothing and Footwear National Secretary of the CFMEU Manufacturing Division, Jenny Kruschel, said there were major compliance and safety issues in the garment manufacturing industry globally.

“No company or brand should make profits at the expense of workers,” Jenny Kruschel said.

“The accord ensures safe workplaces, and helps prevent exploitation of some of the world’s most vulnerable people.

“These companies have done the right thing in the past and signed the previous accord that was put in place after the Rana Plaza tragedy in Bangladesh.

“We call on them to now sign on to the new code, which will protect more workers in more countries, as well as their own brands.”

Photo by Ron Lach from Pexels

This article was sourced from a media release sent by Medianet

Queenslander Designer Kelly Woodcroft Debuts A Jewellery Collection Inspired By Queensland

Put the colours, corals, and canopies of Far North Queensland’s rainforest and reef into imagination, and add the character and chic of 90s grunge rock. The result is Brisbane designer Kelly Woodcroft’s debut jewellery collection – RAINFOREST REEF ROCK.

A design fusion of semi-precious stones and luxury metals, Kelly’s handcrafted first collection is a stunning homage to the wonders of nature juxtaposed to big city glamour. It is also a reflection of her own journey. The 39 year old designer and mother of two grew up in Cairns in Far North Queensland before moving to Brisbane; and the 90 grunge rock scene, well that was the soundtrack of her formative years.

Whether it’s spectacular summer storms, the fine layering of an orchid’s petals, the brilliant colours of tropical fish or a sold-out front row, RAINFOREST REEF ROCK is an enchanting window into Kelly’s world.

The collection has been created in a studio under her house and with up to nine hours spent on each piece, the process has been challenging with Covid curveballs, juggling a young family and road-blocks at every turn, however, she was determined, and now the stunning pieces of RAINFOREST REEF ROCK have made their entrance. Introducing:

  • Angel Fish– featuring Marquise Cabochon cut Mother of Pearl eye set in Gold above a faceted Triangle Pyrite in Sterling Silver.
  • Summer Storm – hand-drawn lightning bolt earrings crafted in Sterling Silver and encrusted with petite diamonds.
  • Orchid – handcrafted Sterling Silver flowers with Rose Quartz drop.
  • Starfish – asymmetrical star earrings in Sterling Silver or Gold.
  • Parrot Fish – faceted Blue Chalcedony and teardrop Yellow Chalcedony set in Sterling Silver.
  • Ulysses – Sterling Silver Butterfly.
  • Daintree Bloom –  Sterling Silver with Seed Pearls inlaid in Rose Gold.
  • Raindrop – Hematite and Blue Chalcedony handcrafted in Sterling Silver.
  • Bottlebrush – Pink Stone and Orange Carnelian handcrafted in Sterling Silver and Rose Gold.
  • Mermaid – faceted Pink Stone, Crystal Lemon Quartz and Rose Quartz drop handcrafted in Sterling Silver.
  • Treetop Canopy – stunning detailed handcrafted geometric design cut into Sterling Silver reflecting the view of a rainforest canopy from below or above.“Seeing this collection take form has been one of my most thrilling experiences yet, and being able to pay tribute to my two great influences in where I grew up, and the music I love, has taken it to a new level,” said Kelly.“The past 20 months with Covid challenges everywhere and so many stop signs in front of me, it made me even more determined to unveil this collection now – so earring lovers can know their pieces have been made with love, determination, and authenticity, to be worn their way and reflect their mood and personality. One day it’s a Summer Storm lightning bolt, the next, it’s an Angel Fish!”See the entire collection at kellywoodcroft.com.
  • This article was sourced from a media release sent by Medianet.

This Mobile Game for Fashionistas Attracts 8 Million Players in 5 Months

An engaging social game for women “Pocket Styler” attracts 2M downloads in launch month alone, collaborates with designers to create trendy in-game content, and yet collaborate with designer brands as well.

Every week, nearly half a million new players join Pocket Styler – a new fashion game for mobile devices that focuses on dressing up the avatar for different occasions, where created looks are being rated by the community of users. The creators attribute the cause of the growing popularity of the game to its’ non-urgent nature, where a player can relax and simply enjoy the process, enabling the focus on creativity – over 147 million different outfit looks have already been created by the game users.

The action of Pocket Styler takes place in New York, one of the global fashion meccas. The player arrives at the Big Apple, taking a chance to make it big by attending various social events and exploring their dress code requirements. After carefully curating their look, the players evaluate other players’ styles and are appraised by them in turn, helping develop style and design sensibility, while exploring their sense of style virtually.

“Unlike most casual games, Pocket Styler takes it slow,” says Nordcurrent’s Game Designer Povilas Katkevičius. “Players are in no rush as they take their time to warm up their imagination, find a door to freedom, and express themselves freely. While the most competitive players can focus on quality and strive for perfection in each detail, others can explore current trends and find inspiration for their real-life wardrobe.”

With predecessors such as Cooking Fever (over 400 million downloads), Sniper Arena (70 million) and Murder in the Alps (20 million), Pocket Styler is Nordcurrent’s most recent release. “Our goal was to create an engaging social game for women,” claims Victoria Trofimova, the CEO of Nordcurrent. “As the audience of women playing mobile games is growing globally, we felt a need to respond to this tendency.”

When Pocket Styler launched in May, the game obtained 2 million users in the first month and increased four-fold in 5 months. As nearly half a million players join the style platform every week, its’ social media community also continues to grow exponentially.

The game is curated by fashion professionals and a team of experienced stylists, and will very soon open to collaborations with designer brands worldwide. Pocket Styler will enable their creations to appear in digital form, while the players will be able to dress their models in real-life designer clothing and accessories. Now, all the clothing is custom-made for the platform, with designers and game developers working side by side to develop custom looks. In addition to bi-weekly content expansions, the company has plans to expand localisations to Asia primarily Japan and South Korea as well as implement more socializing elements, such as Style houses, where players would collaborate to achieve cooperative goals, exchange items, and compete among other groups.

About Nordcurrent

Nordcurrent is the biggest Lithuanian video game developer and publisher, known for such releases as Cooking Fever,  Murder in the Alps, Airplane Chefs, Sniper Arena. Focusing on freemium and casual games, the company created over 50 games since 2002, attracting more than half billion players  worldwide.

This article was sourced from a media release sent by Gabrijela Petrikyte @ Blue Oceans PR

Meet The Rising Star Behind The Cover Of The September 2021 Issue Of Sassy & Co Magazine: Arundhati Banerjee

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Arundhati Banerjee’s journey from a South Australian Women of the Year – Emerging Leader, performing artist, pageant winner, humanitarian services to being selected among the top 25 models in Australian SuperModel has been rewarding and fulfilling.

Arundhati also fondly known as Ari is a teenager, pursuing a first-year Bachelor of Creative Industries (Theatre and Performing Arts) from Flinders University with a vision to work and contribute to the performing arts industry.

Sassy & Co Magazine recently had a chat with Arundhati to discuss her journey in the industry plus her experience joining the Australian SuperModel of the Year competition and here what went down:

How did you get into the modelling industry?

It was at the age of 14 when I began my journey into modelling by enrolling with Tanya Powell Models. There has been no looking back since then, be it walking the ramp, being offered Cover Girl opportunities, being featured in various magazines, winning pageant titles, or fundraising for humanitarian causes like Domestic Violence by walking the runway for various fashion shows. The journey has been gratifying and I look forward to learning and contributing further to my future.

Photographed by CAMO PHOTOGRAPHY / Outfit Sponsor BRIDAL FUSION by MASCIA

What do you like most about being a model?

Modelling gives me a sense of freedom. The fact that I can be myself in front of the camera without any limitations keeps me loving it and coming back for more. The skills of poise and confidence I gathered over the years through modeling have also helped me transfer the skills to other areas of my life. The opportunity to travel to interesting places and meet fascinating people from different backgrounds, work in diverse projects such as sustainability, body positivity, and diversity is very fulfilling.

Downside to being a model?

The emotional, and physical stress is quite common in this industry given the requirement to look and behave a certain way. The need to achieve and reach your maximum potential at a very young age, given the life span within the industry is very less and limited, puts a high amount of stress, leading to unhealthy competition, mental health issues, and many other. The environment needs to be conducive; the industry needs to be regulated just like any other workplace.

What has been the most memorable experience of being in the modelling industry so far?

I have chosen platforms and sponsors who resonate with my values and beliefs of inclusivity, diversity, and sustainability. I am an ambassador for a multi-award boutique Bridal Fusion by Mascia in South Australia who not only believes but demonstrates the ethos of body positivity and inclusivity through her dresses. My association with Miss and Mr. Diamond International and Australia and now Australian Super Model of the Year also aligns with the values that I believe. Another memorable experience is one of the catwalks that I did which helped raise funds for people affected by Domestic Violence – it has been a truly rewarding experience. Each of these experiences has been memorable and I had learned from them that modelling is not just about travelling to exotic places, or meeting people, but making a difference.

Photographed by CAMO PHOTOGRAPHY / Outfit Sponsor BRIDAL FUSION by MASCIA

Who have been the most interesting people you’ve met so far?

I am very young, and I believe all those whom I have come in contact with, have taught me life lessons that can be emulated in modelling and as such every other career aspiration I have.

What has been the most valuable lesson you’ve learned while in the modelling/industry. This can be about the industry or about yourself.

The most valuable lesson that I have learned is that it is not necessary to fit into the stereotype – just be unique, be yourself, and take care of yourself and others. Collaborate and not compete as well as build sisterhood are some of the mantras the different platforms and mentors have taught me. Enjoy the journey and strive for excellence and not success.

Can you tell us more about ASOTY?

Australian Super Model of the Year (ASOTY) is a unique platform that meticulously selects its top models that can align with the values of the institution which are diversity, inclusion, sisterhood, and sustainability. Once selected, there is a series of sessions from leading industry leaders on diverse topics such as sisterhood, fashion, sustainability, resilience, mindfulness, and networking. These sessions have aided my understanding, and appreciation, of collaboration efforts, building networks, and sisterhood.

Photographed by CAMO PHOTOGRAPHY / Outfit Sponsor BRIDAL FUSION by MASCIA

Why did you decide to join ASOTY?

The Australian Supermodel of the Year competition is not just a typical modelling competition. The selected contestants complete a series of activities over the next few months to acquire points towards reaching the finals. They include online training modules, mentoring sessions, social media content creation, photography, attitude, teamwork, collaborations, challenges, and working with the sponsors. I believe being part of this competition is about meeting new people and forming meaningful connections which allows me to promote diversity in the industry and the significance of sustainability in fashion. ASOTY believes in building Super Role Models for the industry and this difference in their framework is my reason to be part of it.

What do you hope to gain from joining ASOTY?

I believe that I have already started gaining through the series of sessions I have been attending the sisterhood that I have built within the institution and outside, change the perception of the industry, and seeing it with a different lens that is more productive and sustainable. Self-love, body positivity, sisterhood have been gainful takeaways so far and I look forward to every session in the coming weeks.

What do you hope to see happen in the near future for models and beauty queens all over the world?

I believe the modelling industry is going through a change, where we will be seeing more of Super Role Models which an institution such as ASOTY is aiming to build. We need our models and beauty queens and kings to be influencers, working for the greater cause of society, as the younger generations look up to them. They can be instrumental in building a healthy and inclusive society.

Photographed by S R MEDIA / Outfit Sponsor BRIDAL FUSION by MASCIA

Fashion Designer Of The Week: Introducing The Talented Magdalena Nowak

Magdalena Nowak is a 19-year-old fashion designer and stylist based in Poland. She actually started her fashion adventure quite early; she sewed her first design at the age of 17 and a few months later, she had her first photoshoot. She initially started by posting photos of her creations on Instagram. After some time, a number of people started sending her messages and inquiries for a potential collaboration. She gradually gained more messages and requests for new collaborations and orders, etc… the rest you can say is history.

Sassy & Co magazine recently caught up with Magdalena to discuss her journey in the fashion industry and here’s what went down:

How did you get into the fashion industry?

I did not finish any school that prepared me for the profession of a designer. All I have achieved is thanks to hard work and patience. I have collaborated with many celebrity stylists via Instagram, Facebook, etc. One day they saw my projects online and they wanted to collaborate. I was very lucky. I am very happy that I work with so talented people.

What do you like most about being a designer?

I love that each day is different. No one decides about me. I hate my daily routine especially when somebody imposes their ideas on me. I also love that I can finally implement my crazy ideas. The implementation process for the entire project is very long, but it’s worth the wait! Imagine seeing a famous singer wearing your creation later or seeing it on the cover of a magazine. Priceless!

Downside to being a fashion designer?

The work of a fashion designer is not perfect, unfortunately, there are also downsides, but I’m trying to limit my complaints. The biggest downside is probably that the music labels don’t have the budget to borrow styling from a designer (or they just say so). Several times a week I get questions about borrowing clothes for a music video, of course, for free. Nothing beats commercial advertising without a budget. Recently, I’ve been offered an advertisement for a transport company, a modeling agency, and a university in Poland … Of course, all without the slightest remuneration. How would I benefit from this? I have no idea… I do not accept offers of this type and I recommend younger designers to not do it as well.

What has been the most memorable experience of being in the fashion industry so far?

It’s hard to choose one experience. I think all “first times” are memorable. I still remember the first publication in a magazine, the first cover, the first music video, the first try-on with the singer, etc. Back then, I was full of joy and a bit of stress. I love that feeling. Getting out of your comfort zone and breaking your barriers is great!

Who have been the most interesting people you’ve met so far?

Some time ago I started working with Sanah. She is the most popular singer of the young generation in Poland. I must admit that I am very happy about it and I am proud of myself. I am very glad that people from the industry trusted me and entrusted me with this task.

Sanah is touring right now and my dresses can be seen during the performances.

What has been the most valuable lesson you’ve learned while in the fashion industry. This can be about the industry or about yourself.

Fortunately, I’ve never had any unpleasant experiences. However, I will mention the contracts. Over time, I realized that it is worth signing it with everyone. No matter if it’s a good friend or a stranger. Stylists often keep things at home for a long time. If you include a return date in your contract, it will be easier to get it back in time. That’s a little advice from me.

If you could go back in a time machine to the time when you were just getting started, what would you do differently?

Surely my education would be different. I think, if I could go back in a time machine, I would choose another school in a different city. Besides, I don’t really regret anything.

What is the best advice you have ever been given?

Honestly, I don’t think I have ever gotten any advice, because I had no one to get it from. I put everything down to experience and from the slips of the designers, I observe on the Internet.

What are your future plans? Inside your career or out of it.

After graduating from high school, I’m planning to start a fashion brand. I already have the first ideas for clothes, even the name. But we have to wait at least a year before my online store can take off. At the moment, I am saving money for this project.

I can tell you that I am working on a new collection that will be coming soon! It will be pink and shiny!

Fashion Designer Of The Week: Introducing The Talented Larissa Lampitelli

http://www.toddwhite.org

Larissa Lampitelli was originally from New York and her passion for clothing started at a young age when she began working in a specialty shop that carried beautiful, luxury lingerie. She quickly recognized the exceptional quality that these products had and developed a deep appreciation for this form of precision and craftsmanship. She found that this is where her love for lingerie began.

She studied at the Fashion Institute of Technology and worked as a designer for a licensing sleepwear brand for years. She recently started her own namesake brand – Larissa Kate Lingerie. The line features ethically handcrafted lingerie for the modern woman seeking luxury and individuality. She believes that women are a work of art therefore their lingerie should be too. With a strong commitment to providing women with self-empowerment, she has proven to her loyal following that lingerie can be for them to assist them in feeling beautiful inside and out.

Sassy & Co magazine recently caught up with Larissa to discuss her journey in the fashion industry and here’s what went down:

How did you get into the fashion industry?

When I was young I worked at a specialty shop that carried silk lingerie and organic soaps. I was quickly drawn to these types of unique products, specifically clothing, and became interested in the story of each garment; Who made it? How was it made? Is it an ethical piece of clothing? All these things are a reflection of what you stand for and what you wear can become an extension of your personality. As a result, I studied design at The Fashion Institute of Technology and specialized in Intimate Apparel. I love the challenge of working with a small, delicate canvas and making pieces that are unique and versatile and the one wearing them.

What do you like most about being a designer?

I love creating! Being able to conceptualize a clothing idea and then the process of making it come to fruition is very rewarding. The process can be time-consuming and tedious, but when you are doing something you love, it can become quite therapeutic. It’s icing on the cake when a consumer is drawn to a piece I’ve made and decides to buy it.

The downside to being a fashion designer?

For me, it would have to be the business side of having my own company. I am very creative so for me to sit down and crunch numbers isn’t always fun. The cost of production can be daunting as well – I might have a few ideas and products I want to release but will have to scale down once I realize just how much it will cost for each idea.

What has been the most memorable experience of being in the fashion industry so far?

My most memorable experiences would probably be all the pop-up shops I’ve done in New York City. Hustling and trying to get my product in front of as my people as possible. Ranging from having pop-ups in bars, the bottom of a mattress store (lol) to eventually joining another brand and selling for a summer at a storefront in SoHo. I now sell to specialty boutiques that appreciate ethical fashion and mainly on my website, but I still love joining a group of artists for an occasional pop-up and meeting new people.

Processed with VSCO with a8 preset

Who have been the most interesting people you’ve met so far?

I love meeting other local small business designers who are in a similar boat as me. Sharing ideas with them and being able to support each other means we all win!

I also love meeting my customers and seeing people in the clothing I make. When someone likes a product to the point they have to wear it out of the store brings me happy tears.

What has been the most valuable lesson you’ve learned while in the fashion industry. This can be about the industry or about yourself.

Push yourself to step outside of your comfort zone. I am an introvert at heart, so it’s important for me to push myself and get out of my comfort zone to better the brand, excel, and also grow as a person. It’s important to not worry about what other people think of you. Go with your gut and follow your calling.

http://www.toddwhite.org

Is your family supportive of you being a fashion designer?

Yes, my family has always been supportive of my dreams. They used to worry about me not having the security of a corporate job but once they saw I made a few sales and it was more than a hobby for me, they were in my corner.

If you could go back in a time machine to when you were just getting started, what would you do differently?

I would say to intern for your dream company because that will most likely result in a foot in the door. I also think networking is key, you never know when or where a person you met along the way will be able to help you in your career later on. I remember I pushed myself to talk to one of my ideas at a fashion trade show and that resulted in her recommending me for a job.

What is the best advice you have ever been given?

Keep hustling. You have to do everything it takes to make the dream happen. Keep emailing those buyers, pushing your product, and make it happen! No one is going to hand your dreams to you.

What are your future plans? Inside your career or out of it.

My passion right now is my clothing line – Larissa Kate Lingerie. This past year has set my production back a little but my goal is to keep growing my business. I am currently working on a sustainable, size-inclusive new collection that’s made in the USA.

Meet The Woman Behind The Cover Of The July 2021 Issue Of Sassy & Co Magazine: The Amazing Failepou Peni

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Failepou Peni (otherwise known as Fai) is the director and founder of Pacific International Runway (PIR) – one of the most prominent Pacific/multicultural fashion companies. They source out established and emerging fashion designers from the Pacific Region to give them exposure to the mainstream fashion industry. They also teach basic fashion design in PNG, Samoa, Solomon Islands, and Australia and provides mentorship in the fashion industry. They always look for new faces within the modelling sector; collaborating with various groups, especially with the young generation to allow them to experience and work under various designers or anyone in the fashion industry.

Besides Pacific International Runway, Failepou is also the lead designer and stylist for the clothing brand “Lepou” as well as the director and licensee of Pacific Int RealEstate Pty Ltd – a company that provides mentorship by guiding people in their property investment journey. Her overall goal is to be the best she can ever be by sharing the gifts she has been blessed with. Her accomplishments include helping the young and mature know and understand mainstream fashion as well as guiding them to produce their first collection via the PIR platform. As the PIR founder, she has enabled herself plus 6 designers to represent their own culture (Samoa, Tonga, NZ, Cook Island, Solomon Island, and Australia) in Hollywood – their garments were showcased during the red carpet premiere for Disney’s Moana held in Hollywood, Los Angeles. She was a part of the team that took PNG textile printing to a new level by utilising their artistic skills and enabling them to design their own cultural prints on fabric, whether it be hand-printed or sublimation prints, transforming their skills into a sustainable income. She has also been helping many families buy their first homes, dating right back to 16 years ago, and now, she’s helping them build their portfolio in property investment by teaching them to become more financially secure.

Outside of work, she considers herself as just an ordinary person. She’s a devout Christian who loves Jesus with all of her heart – she considers Jesus as the core of her life. She also loves hanging out with her husband and kids, along with her extended family and friends. She believes that having a balanced life is important and she’s a firm believer in treating others as you would want to be treated. She doesn’t feel the need to look at what others are doing; she just focuses on what she can do because she knows her worth so she has no fear.

Sassy & Co magazine recently caught up with Failepou to discuss her journey in the fashion industry and here’s what went down:

How did you get into the fashion industry?

I started at the age of 11, helping my mother, Ane Fasavalu Saipaia, when she was a sewing teacher in New Zealand, Samoa, and Australia. Watching and admiring what she did made me want to get into the fashion industry.

What do you like most about being a designer?

Creating nothing into something, also creating garments where the wearer gets to wear the dress not the other way around, and seeing your clients get the wow factor not just the smile.

The downside to being a fashion designer?

For me, every designer is different. I personally enjoy and embrace the fashion industry with each challenge to transform difficulty into positivity. As a creator, you know your capabilities, your strength, and weaknesses. If you’re working on your weakness, then it becomes no longer a weakness because, without your weakness, you will not know your strengths. For me, a downside always becomes the upside.

What has been the most memorable experience of being in the fashion industry so far?

The very first fashion show that I directed was held at Campsie in the 1990s, that was when my husband had to drive all the way to Campsie from Fairfield to pick up my finale garment which was still being completed by my mother to be given to the model at the runway, it was a showstopper. it’s the most memorable experience that I will always remember for it was the last time that I would work together with my mother in creating this last piece and having a husband who journeyed with me then and now in this fashion industry. I have many memorable moments and experiences with a list of clients but this memory will always top them all.

Who have been the most interesting people you’ve met so far?

The most interesting people that I have met would have to be the people of Papua New Guinea. The people of PNG are very creative, artistic and they have the willingness to learn and embrace knowledge about the fashion industry. I was blessed to be a part of taking this project of teaching the people of PNG.

What has been the most valuable lesson you’ve learned while in the fashion industry. This can be about the industry or about yourself.

As a designer of fashion, you are the creator, as a creator, there are no limits. Understand your clients’ forecasts and trends. Knowledge is key to a successful path.

Is your family supportive of you being a fashion designer?

Yes, my immediate family grew up with fabric in their faces (laughs).

If you could go back in a time machine to the time when you were just getting started, what would you do differently?

The simple answer is to have the two greatest supporters in my life; having my mother, Ane Fasavalu Saipaia, and my sister Maisagamai Taoai with me today.

What is the best advice you have ever been given?

Having Jesus Christ as my core.

What are your future plans? Inside your career or out of it.

Not only am I a fashion designer, but I am also a real estate licensee. My future plan is to encourage and empower anyone whatever age, culture, or profession. My advice for anyone is to continue to strive until you get what you want. if you fall, get back up again and keep going until it’s yours. You alone have the choice to decide your future. My plans will always be to live my life to its fullest, to who I was created to be.

Meet The Entrepreneur Behind The Cover Of The June 2021 Issue Of Sassy & Co Magazine: Oogii Flower

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Artist Credit; Zol Ame

It never ceases to amaze us how much precious time most people waste trying to find that imaginary shortcut that’ll lead to massive wealth and entrepreneurial success when the only real way is staring them right in the face: genuine entrepreneurs who want to be successful in business needs to put in a lot of careful planning, research, and hard work – and that’s what Oyuntsetseg Olonbayar aka OOGII Flower has done over the years.

OOGII started her career at the age of 20, by getting a degree in Journalism. She then entered a competition that was searching for someone who would be a newsreader on Mongolian National TV. After a lot of effort and perseverance, she eventually won the contest, which is held every 14 years. Eventually, though, she realized that her passion was not really in being a newscaster but in fashion. So, she left journalism to focus more on fashion. This risky move has eventually paid off, as she has built one of the fastest-rising fashion empires. She went from creating glamorous and comfortable shoes to making exquisite handbags and now accessories. She has also expanded from an online business to a retail store in Japan and just recently in Mongolia.

Like many successful high-profile fashion designers, OOGII’s career has had a lot of highlights. For example, she got the chance to collaborate with Germani Jewelry to create a range of products for weddings. In addition, her high-quality designs have received positive comments from several customers. One of the most memorable feedbacks she has ever received was from footballer named Robbie Farah. Robbie gave her a really good review because he was impressed by the comfort of the shoes she makes. Fashion has also paved the way for her to meet a range of interesting people. For example, at a function celebrating International Women’s Day, she got to meet influential designer Carla Zampatti which is still one of the highlights of her career in fashion.
 
OOGII believes that the fashion industry can be difficult for people to get into. There are several things that designers need to learn before they can actually start making money from their designs such as learning to limit their production costs. You also need to have a realistic idea of how many products you’ll be able to sell while using the best materials. For example, OOGII uses sustainably farmed snake skins to create her shoes. By mastering this aspect in her business, OOGII has made it easier for her to produce more high-quality shoes at a comfortable pace. Despite her rapid rise to success, she hasn’t lost sight of the most important things in life. OOGII admits that she has been fortunate enough to get plenty of support from her friends and family. Her family and fiancé help keep her grounded and ensure that she continues to stay true to her values and beliefs.
 
Crossing from journalism to fashion has enabled OOGII to travel to many new places and meet inspiring people. Now that she’s on a roll – she has no intention of slowing down. She wants to start designing her own clothing label soon, as well as creating multiple new products. Brace yourself Australia, because OOGII is soon to take the Australian fashion scene by storm!

Fashion Designer To Watch Out For In 2021: Introducing The Talented Hasmik Danielyan

Hasmik Danielyan has always been interested in harmony and in finding ways to weave looks together, blending and enhancing styles until the result elicits an emotional reaction. Her passion is to design timeless, feminine, and elegant looks for women who want to turn heads.

Hasmik feels that every woman should feel that her clothes elevate her refinement, allure, and confidence and she has this in mind as she is designing every piece. She likes to envision that the clothes she makes might be passed down through generations like people have done throughout history with truly special attire that carries a memory. She prefers clothes that defy trends and whose style and quality possess longevity. She hopes that her customers see the purchase of one of her garments as an investment rather than an impulse buy. She designs each unique piece from her sunlit atelier in Alicante, on the beautiful Mediterranean coast of Spain. There, she feels comfortable and free to release her ideas and inspirations, and transform them into Analogias designs. She considers all steps significant in the production of her products. She is in close communication with her sewers and trust that each piece will be made with the attention and tenderness it deserves.

Sassy & Co magazine recently caught up with Hasmik to discuss her journey in the fashion industry and here’s what went down:

Can you tell us more about what inspires you to be creative?

With the birth of my daughter came my greatest inspiration. Her entrance into the world gave me a newfound sense of connection and the desire to express it through fashion. I grew up in an artistic household, surrounded by all manners of art and expression and this formation can be seen in my designs.

The new presence of my beautiful daughter acted as the ignition of my vision. I suddenly felt impelled to design special clothes for her and for me, clothes that knitted us together even further. In the beginning, I did it just for us, to represent the intimate bond we shared externally, through color and texture. Clothes that I hope express my artistic vision of luxuriousness, sweetness, and the joy of having my little girl.

Seeing my daughter beside me, dressed as my little twin, gave me a sense of playfulness and joy. As we walked down the street or went about our day in our matching frocks, I noticed the charming looks of strangers. I saw smiles and looks of curiosity. People would approach us with tenderness and tell me how lovely and united we appeared. My designs even struck a chord with women who weren’t mothers. That is when I had the idea to make the experience available to everyone, and Analogias was born.

What do you like most about being a designer?

The creative process …every time I start to work on a new collection, the inspiration, and the final results seems so compelling…when you start on the mood board you yourself don’t know what will come out, the flow of the ideas seems extremely exciting.

Downside to being a fashion designer?

There isn’t. I adore my work and I put all my passion into it.

What has been the most memorable experience of being in the fashion industry so far?

I highly appreciate highly human relations so for me the most memorable experience is the privilege of meeting GREAT people.

Who have been the most interesting people you’ve met so far?

Fashion is a chain work, we can’t function by ourselves, there are so many people behind every project so I can’t single out one person, I have met so many professionals in different fields that have continuously been the source of inspiration for me. It’s the people I work daily with.

What has been the most valuable lesson you’ve learned while in the fashion industry. This can be about the industry or about yourself.

I suppose in every field to make your own way you need to have consistency and perseverance.

Is your family supportive of you being a fashion designer?

My family has been supportive throughout the whole journey. I think without their support I wouldn’t have reached where I’m now.

If you could go back in a time machine to the time when you were just getting started, what would you do differently?

Obviously, you make a lot of errors along the way but that’s the only way you LEARN…so I wouldn’t change anything. I appreciate my life lessons.

What is the best advice you have ever been given?

From my mother: To achieve something, you need to wake up early and go to be late. Hard work is the key to success.

What are your future plans? Inside your career or out of it.

Obviously to expand my brand Analogias internationally.